How Big Is The Social Media Industry?


The social media industry is one of the most exciting, influencing and fast-growing industries in the world. Nearly everybody heard how much money social media influencers make from their one post. Lots of people’s lives are changing and there are lots of opportunities in this fast grown industry. In this article, we will examine how big is the social media industry?

With time, lots of brands passed to social media and they started to spread their brands by making partnerships with the influencers on these social media platforms.

Why Is The Social Media Industry Growing Fast?

It is simply growing fast because there is direct communication on these platforms. For example, when a brand makes a partnership with an influencer, this influencer makes a video or writes a blog about this brand. Thus, the brands can grow fastly and influencers too can provide from this situation economically. This makes the social media industry very special and that’s why this industry grows very fast.

For example, if you have a brand in the health industry you can easily make a partnership with an influencer who makes content about health. Thus, you can reach your main target group and your brand starts to sell more.

How Big The Social Media Industry Is?

The global social media market size is expected to grow from $159.68 billion in 2021 to $223.11 billion in 2022 at a compound annual growth rate (CAGR) of 39.7%.

Of course, the COVID-19 pandemic affected the social media industry very deeply in a good way. When every human stays in their houses, they started to use social media more. And this made a nuclear effect on this industry’s growth rate.

But this was not just for the pandemic period, the pandemic affected all the human behaviours, especially behaviours on social media usage. Lots of people still continue their social media usage behaviours and this situation makes the social media industry grow very fast.

when we take into account these behaviours, the market is expected to reach between $883.50 billion to $939.679 billion in the year 2026.

(Image from

Should We Get In This Industry?

You definitely should if you want to grow in the future world. You can simply get into this industry by making content from your home.

Imagine you are getting your land in an industry that is expected to grow between $883.50 billion to $939.679 billion in the year 2026. You can start right now by talking about or writing about the things that you love. Imagine your 2025 version. If you start now, you can get a nice level in this industry in 2025.

There are lots of opportunities in this industry. People are changing their lives by creating content. Lots of young or old people became a millionaire and this industry is growing by making innovations constantly. You probably heard about the metaverse. This sector will grow faster with the effect of the metaverse and it will reach the amounts more than I wrote in this article. Even our currencies started to get into digital, I mean cryptocurrencies, It seems like a logical move to be hasty in grabbing your place in the social media industry…

How Much Money Do Social Media Influencers Make?

One influencer with 275,000 followers told Insider she had booked $700,000 in brand deals in six months. (

As more brands turn to smaller creators like “nano” or “micro” influencers with under 100,000 followers, establishing a full-time career as a creator is no longer a pipe dream. (

You can simply make money by creating content about the topics that you love. If you love fashion, you can make partnerships with lots of fashion brands. Or if you love cooking, you can make partnerships with lots of kitchen brands. There are lots of sellers on nearly every topic and they are always trying to find creators to make a partnership.

So in here, lots of people’s question is how can I get these followers. Because creating content is easy. You can simply take photos, or make videos and write some things relevant under the post about the topic you choose. At this point, you should know the basic fundamentals of the algorithm. It is not complicated and too easy to learn. Thus, you can easily grow, take your place and make money in this fastly growing industry.

Thanks for reading my article. Lastly, I shared some of my Instagram page’s statistics. Please feel free to look.

This is Turkish because my page is a Turkish page. You can see that I get between 111.509 to 304.007 interactions with only one post.

By the way, if you want to learn how can you grow fast and effectively on social media, I recommend you to click this text. Thus can reach a simple ebook about how to grow fast, monetization tactics, and step by step guide from 0 to 100k followers.